Armed with approved copy, brand guidelines, and an intimidatingly large folder of Greggs’ achievements, I was given free reign to help Greggs find their next generation of marketers. Taking inspiration from the copy and Greggs’ distinctive POV, I crafted every element to keep scrollers’ attentions and showcase what an amazing place to work Greggs is. Artworked, storyboarded and executed using Illustrator, InDesign, and After Effects respectively, I took the video from initial design to full completion and amends.